Top Tips for SMEs

1. Define clearly your business goals and action points. Know your direction.
2. Be willing to commit to the development and achievement of your desired outcome.
3. Conduct a competitive analysis within your market: be aware of the outside influences that affect your business beyond just the competition.
4. Treat your customers fairly. Examine what they really want and how you can deliver what is important to them.
5. Allow at least two hours every week for thinking and planning. This time is invaluable.